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Adaptive Bitrate
Application Programming Interface
Common Media Application Format
Common Media Client Data
Common Media Server Data
Content Delivery Network
Coordinated Universal Time
Digital Rights Management
Digital Rights Management (CDN)
Encoder Boundary Point

Category: Advertising

Dynamic Ad Insertion

Dynamic Ad Insertion (DAI) is a server-side technology that enables publishers to insert video ads, typically targeted to an individual or household, into live linear programming and video on demand content. DAI does this by fetching ads from one or more ad servers and stitching those ads into the video

Server-side Ad Insertion

Server-side ad insertion (SSAI) is a server-side technology that enables publishers to insert video ads, typically targeted to an individual or household, into live linear programming and video on demand content. SSAI does this by fetching ads from one or more ad servers and stitching those ads into the video

Smart TV

A subset of Connected TV, a television set that is connected to the Internet via built-in internet capabilities

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