Demand-Side Platform

Published:
Last Modified:
Jul 24, 2023 @ 10:40 am
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Definition

Software technology that enables advertisers to coordinate and manage the automated buying of with supply-side platforms (SSPs)

Related Information

Version:
1.0
Abbreviation:
DSP

Contributing Members

These are individual who worked on finalizing this definition which may include writing from scratch, modifying content contributed by a company, or reviewing and approving the entry.

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