Live content is video content that is primarily meant to be watched as it is happening. Examples include a live sports game, a live news conference, etc. Viewer consumption of live content occurs using both linear programming (see Linear Programming) as well as on-demand programming (see On-Demand Programming).
Non-live content is video content that is not meant to be watched in real time as it is happening (see Live Content). Examples include a movie, a show series, etc. In contrast to live content, non-live content is only made available for consumption to viewers sometime after the content was
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