Advertising Buyers and Sellers
Example of companies involved in the buying and selling of advertising.
Read articleTHE STREAMING VIDEO KNOWLEDGE BASE
Explore the world of streaming video.
Definitions, diagrams and technical knowledge, connected.
308 articles
Advertising Identifier
A unique identifier associated with a device on which advertising will be shown that is used for greater control in the targeting of ads to the device. Popular…
Read articleAdvertising-based Video-on-Demand
A streaming video service that offers consumers access to on-demand video content which includes advertisements. This term is typically associated with a streaming service delivering TV though an…
Read articleAES
Advanced Encryption Standard
Read articleAll Coming Together: A Collaborative Effort to Achieve Comprehensive End-to-End Monitoring
This paper, originally published by SCTE ISBE, outlines a collaborative integration of manifest delivery, analytics, quality metrics, visual dashboard, and reporting methods while highlighting several demonstration use-cases. This…
Read articleAPI
Application Programming Interface
Read articleApple QuickTime Movie File
File with .mov extension which uses QuickTime File Format (QTFF) multimedia container to store audio, video and metadata.
Read articleApplication Programming Interface (API)
Application Programming Interface (API) is a software intermediary that allows two applications to communicate with each other. They can be used to access data and service functionality within…
Read articleArtificial Intelligence
The ability for a computer or machine to perform functions typically associated with intelligent living beings such as humans.
Read articleATSC
Advanced Television Standard Committee
Read articleAutonomous System Number (ASN)
Autonomous System Number (ASN) is a unique identifier assigned to each network operator who manages part of the Internet and participates in the BGP (Border Gateway Protocol) global…
Read articleAWS
Amazon Web Services
Read articleBad Actor
In streaming video, a bad actor is a pirate mass-distributes content illegally or a consumer who is engaging in unauthorized access to licensed content.
Read articleBandwidth
Amount of data that flows from Point A to Point B within the network over a certain period of time
Read articleBBR
Bottleneck Bandwidth and Round-trip propagation time
Read articleBest Practices for End-to-End Workflow Monitoring
As the video streaming industry continues to mature, QoE expectations continue to rise in importance both as a value proposition to the consumer as well as a differentiator…
Read articleBest Practices for Reducing Live Streaming Latency
Over-the-Top (OTT) video streaming is accelerating towards a tipping point where broadcasters are simulcasting their content to both OTT and traditional broadcast customers. This has raised concern with…
Read articleBroadcast
One-to-many information delivery scheme. It is a one-way communications method. In the context of traditional content delivery such as by over-the-air (OTA) signals such as radio or television,…
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